Showing posts with label writing a blog. Show all posts
Showing posts with label writing a blog. Show all posts

Monday, 7 April 2014

Exposing Your Personal Side with Blogging

Blogging is an ideal way to find a voice in such a huge online crowd. Of course, you can have a business website with all the features and product listings, but this doesn't provide the platform you need to ensure that your customers, visitors and readers know the ‘real you.’
People are always looking to learn more about anyone they do business with and you are no different. So you have to represent your ‘true self.’ You want people to trust you and feel your sincerity when reading your posts.

On your blog, you can say anything you want, but be careful with your freehand. People can take things out of context and when writing, remember that this blog is going to be a permanent addition to the online community, which means that you cannot take it back. Blogging is a way for you to show your personality and allow your readers to have a look into some parts of your life. Be aware, though, that a blog is extremely personal. You put yourself in a vulnerable position, but sometimes, it is required.

My Personal Story
One personal example for me is the fact that I have experienced child sexual abuse at a young age. I used this experience to write two books that would help other young children and their parents. One book is titled “For the Wounded Soul and the other titled “The Man in the Shadows: He Touched Me Where it Hurt.” I am very passionate about this issue and instead of hiding behind what I went through, I made a firm decision to become vulnerable. So for me, this isn't only about making money from the books. More importantly, this is about touching lives with my writing. Do I really want to become vulnerable? Honestly, no, but I have no choice. I didn't choose what happened to me, but I am in a position to help others so I have to share my story or I can’t sleep at night. That’s how serious it is for me!

Other Bloggers
My life like many other bloggers is not scripted, but if we find that what we blog about is an issue that will encourage or motivate someone else, by all means, we are going to tell the story. Believe it or not, we are all connected in some way or the other. Someone’s child may have been humiliated by a bully at school. The person may feel like sharing it on a blog. Another mother might stop by and read the blog after hearing that her child also has been bullied at school. Do you think that this information will help that mother? As long as it is written in a compassionate and informative way, it most certainly will.

Of course, there are some people who will misjudge your intentions, but that is the chance you have to take. Once you know that your intentions are pure, you have nothing to worry about. In real life, we all have so many issues to deal with. If sharing the solution is any way to help someone else, then that is what you should do. The Internet community has enough room for us to tell stories that will impact lives. Broadcasting your feelings and issues doesn't mean that you are oversharing. It means that you care about the issues that affect others. This is the difference between immature indiscretions and candid actions.


Now that you have read all of that, learn more about me by viewing my entire book line on Amazon. I have no more secrets. I am an open book to the world in order to save even one person and I make no apologies about that. Thank you for reading. Share this article with your friends and associates. It will do much good!

Tuesday, 25 March 2014

Promoting Your Audio Books

Believe it or not, some people find it mentally painful to sit and read a print book. Some people don’t have the time, considering their busy schedules. In the past, this was not the case. People loved to read, but with the advent of innovative technology such as mobile phones, laptops, tablets, iPads and the latest gadgets, there are hardly many people buying printed books as before. So what is the option since the written word has to be read?

Audio books have been around for a few years, but have not been as popular as E-books (electronic books). Recently, there seems to be a surge in the purchase of audio book formats. Consider the convenience of listening to an audio book while you drive in your car or exercise at the gym. I love to read, so I could do both printed and audio, but for those who just cannot see themselves opening up a printed book, audio is the ideal option.

I have created a couple of audio books from my printed copies and the response has been amazing. In fact, people are buying more of these audio books than the printed copies and guess what? They are the same price, so what is the catch? People prefer to listen with their ears than read with their eyes.

Delivering Content
When you are a writer, it is crucial that you deliver content in a variety of formats so that you can reach a broader audience and allow them to read the content in a way that they would prefer. Doing so will ensure that the information is easily and properly digested. I love printed books, but in the past, I found more time to read. These days, I am busy writing and don’t have as much time. So I can relate to anyone who doesn’t have the time.
Audio books make it easier for many people and for writers, like me as well. There are many different ways to promote your audio book. You could share a sample chapter on your blog, or you could host a webinar speaking on the related topic in your book to educate your target audience. You could also produce a book trailer, which is a preview of the audio and any visual components associated with it. This combination will bring your book to life.

Beyond Audio Book Production
The hard work doesn't start when creating your audio book, but it is at the end of production. When promoting your audio book, approach your marketing efforts as if you were launching a new product. Don’t treat it as an extension of the printed copy. This is the mistake many authors make. Consider it an entirely new product for an entirely different target audience – the ones who prefer to listen more than read. Use all the avenues and techniques that you are privy to such as:
  • ·         Writing a blog like this one with information on where our audio book version can be found online
  • ·         Add a hyperlink on your website so that it can be purchased with one click
  • ·         Post updates on your social media pages
  • ·         Use Google+ Hangout and Twitter chat to get the word out to your online audience; pretending that it is a new book and not just a version of the previous one
I don’t like to leave cash on the table and neither do I want to prevent the listening audience from getting a hold of such valuable information just because they don’t like to read printed books. I realized from my experience that there was a market segment that loved audio books and I was determined to serve them. 

You, too, can enjoy my audio books. It only takes two easy clicks: ONE HERE and the OTHER HERE. If you would like to solicit my copy writing and content writing service, please Click Here.